Classified advertising
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The book examines various aspects of classified advertising - one of the most important modern marketing tools. Based on global and domestic experience, the author explains in detail and popularly how advertisers and the media can mutually benefit from the unique opportunities of this type of advertising. The manual is designed for readers who, by the nature of their activities, are involved in advertising: media workers, entrepreneurs - representatives of small, medium and large companies. The book will also be of interest to students and teachers of disciplines related to advertising.
The text of the book was translated from the original language using an artificial intelligence program. For the most part, the translation of the text is of very high quality, but in some cases, due to the imperfection of the technology, there may be incorrect phrase translations in the text, as well as single words and expressions may not be translated.
FL/693769/UA
Data sheet
- Name of the Author
- Александр Назайкин Николаевич
- Language
- Ukrainian
- Release date
- 2000
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The book examines various aspects of classified advertising - one of the most important modern marketing tools. Based on global and domestic experience, the ...