Are you a businessman? Fitness-trainer? Jeweller or musician? And can be, politician? To be successful, you need to decide a not simple task - to declare about itself so that you were believed. Only it is so possible to conquer an audience and get clients.A market is supersaturated by competitors, but there are technologies that allow quickly to conquer popularity at any audience : clients will believe you, will begin to be oriented on you and will bring to you money and glory! That about you knew, that to you listened and followed after you, you need to create the name, that causes a trust, visiting-card that works on you.Book of Catherine Кононовой, consultant on creation of the personal brand, is the program of the personal advancement, that will help to develop your business and increase earnings. Incrementally, clear, effectively.An author in detail takes apart the main instruments of advancement of the Name and Brenda is in social networks in order that you became stronger at the market, irreplaceable steel and increased profits. Separate heads are sanctified to creation of "Я-Концепции", unique trade suggestion (УТП), linen of мыслеобразов (facts, descriptions, aftertaste), to description of target audiences. you will learn to make a mediaplan, content-plan, press-portrait and other great deal!A book will help in creation of the personal brand practically in any direction: fashion, fitness, IT- of technology, autosegment, astrology, bank segment, book-keeping practice, design, innovations, copywriting, consulting, medias, medicine, psychology, шоу-бизнес, legal practice, photo - and videoproduction and т. of д.