Viktor Sheinov is one of the most authoritative Russian-speaking psychologists, a recognized expert in the field of psychological influence. The author's new book talks about the basic ideas, methods and techniques of neurolinguistic programming (NLP) - perhaps the most effective method of psychological science. Refusal of complex and unclear terms, accessible, vivid, interesting and often funny examples, a simple description of NLP techniques will give you the opportunity to master techniques for covertly managing people and events without much difficulty. This book is an excellent alternative to expensive training!