We are all originals: People no longer hogs
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For the last century, mass production has been the source of wealth for many companies. Focusing on the tastes and needs of a certain average consumer, they dictated to us what to buy, how to live and even what to think about. Now the world is changing rapidly. There was a real battle between the status quo of the crowd and the extraordinary - we stopped being “normal” and realized our uniqueness. A book about how to take advantage of the unique business opportunities that the era of individualization brings.
The text of the book was translated from the original language using an artificial intelligence program. For the most part, the translation of the text is of very high quality, but in some cases, due to the imperfection of the technology, there may be incorrect phrase translations in the text, as well as single words and expressions may not be translated.
FL/281174/UA
Data sheet
- Name of the Author
- Сет Годин
- Language
- Ukrainian
- Release date
- 2011
12 books by the same author:
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For the last century, mass production has been the source of wealth for many companies. Focusing on the tastes and needs of a certain average consumer, they ...