This guide, compiled by bestselling author Joe Owen, is an essential guide to the essential skills of a successful leader. It is based on the experience of more than a thousand leaders of public, private and volunteer organizations from around the world. The author explains what is effective in practice, not in theory, in such important areas as communication and working with people, career, thinking, personal values and behavior. Each skill is presented briefly and clearly and is accompanied by useful tips for application in life. These skills help real leaders overcome real challenges, and each reader will be able to create their own unique formula for success based on their own context. The fourth edition includes all-new content that successful leaders need: three sections on finance (budgeting, expenses, pricing and investment projects), politics (influence, negotiations, networking and partnerships) and strategy (strategic models, customer needs, marketing, pricing) and advertising). The knowledge gained from this guide will strengthen the confidence and technical competence of managers and help them stand head and shoulders above their peers. The publication won the “Book of the Year in Management 2012–2013” award from the CMI Institute (UK) in the “New Manager” category.