This manual was created in 2006–2012 and was completed in 2012, and before publication in 2023 it underwent minor editing, because the ideas and principles contained in it remain unchanged. It became the basis for two other works by the author - for “Notes of a Rogue” and “Notes on Luck” - and has many similarities with these works. This manual provides a systematic review of the main components of building a career and building a reputation as the main capital and career driver of a business person. Substantive recommendations are given on the entire set of factors that influence successful advancement up the social ladder: from personality formatting, details of arranging living and working space to relationships with higher powers. We hope that our recommendations will be useful to those who want to make social progress and are ready to work conscientiously in this direction. There is a photo of the author on the cover.