It's no secret that our success and happiness are inextricably linked to the ability to build relationships with different people. And building relationships is impossible without the ability to communicate. However, many of us lack communication skills, which is why sometimes annoying mistakes happen and a lot of things in life are left behind. After reading this book, you will learn: to cope with shyness and inability to make contacts; select the key to any person, whether at work or in personal life; correctly structure your speech based on the goals of communication; defend your positions in a conversation without leading to conflict; get what you need from your interlocutor without putting pressure on him. The book is universal. Its structure is such that you can start reading from almost anywhere. 50 rules will help you become a true communication master.