PR

The modern market economy is characterized by the predominance of knowledge and information over material factors of production. Information technologies for...

Unconventional methods of managing consumer preferences (shocking, intrigue, event promotions, etc.) are analyzed in terms of “physiological” mechanisms; The...

The essence of the network principle of organizing retail trade as a factor in increasing the competitiveness of business is revealed, the history of the dev...

Theoretical and methodological background in the field of state and municipal management is systematized, the main aspects of state regulation, methods and t...

Within the framework of this study, the main directions of state support for small and medium-sized businesses were identified, a number of measures were pro...

“Cribs for managers” are your “pocket consultants” in solving a variety of problems in business and everyday life. Nothing superfluous - just the most import...

This book is an excellent practical guide for beginners on creating, promoting and monetizing websites. Already in the process of getting acquainted with the...

It’s all about the right shots, and choosing them is up to you. With good personnel, you will survive during the crisis, maintain your business, and when the...

In any industry, you can find companies that face the same challenges as their competitors, but - unlike them - consistently achieve outstanding results. So ...

The desire to expand the customer base, geographic presence or sphere of influence of the company leads to the creation of partnerships or alliances. Interna...

According to statistics, every second Internet user has his own website or page on social networks. And all owners of such sites are divided into two categor...

The main feature of telephone sales is that you do not see the interlocutor, and therefore your task as a sales manager becomes much more difficult. There ar...