Retail trade networks: strategies, economics, management
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The essence of the network principle of organizing retail trade as a factor in increasing the competitiveness of business is revealed, the history of the development of network trade in developed countries and in Russia, the construction of retail trade networks, the organization of management, as well as the specifics of the formation and management of the assortment, the organization of commercial work and personnel management in retail networks. For students of trade specialties, as well as for practical workers in the trade industry.
FL/658600/R
Data sheet
- Name of the Author
- Анатолий Есютин Александрович
Елизавета Карпова Владимировна - Language
- Russian