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Life is always change. Any company in the process of development is faced with the need for change. But often attempts to implement them are frustrated by re...

This book was published in the West a year and a half ago and immediately became very popular due to its very relevant topic. Social entrepreneurship, to whi...

This book is about the difficult and sometimes confusing relationship between company directors and accountants. It is no secret that in any company, from a ...

The book is designed as a textbook intended for students holding leadership positions in organizations engaged in educational activities, teaching staff, stu...

Yes, this book is a paradox. The paradox lies in one thing: from “nothing” you can make yourself the image you want. Yes, this book is cruel. She will open y...

Named Silicon Valley's Most Creative Person by Fast Company magazine, Michael Ray developed and taught the famous Creativity in Business course at Stanford f...

Mayo Clinic is a not-for-profit medical center that is included in the list of America's 100 best companies. For many years, the Mayo Clinic has been conside...

Today you have before you the most unusual and heretical book on economics in Russia and in the world. Two daring professors from Stockholm created the forer...

The social network “VKontakte” is the largest network in Russia. Daily traffic has reached 55 million users per day and is equal to the traffic of the larges...

Sooner or later, any boss, be it the president of an international corporation or the leader of a volunteer group, asks the question: what is the secret of g...

Ian Chipchase, the author of this book, is called a marketing research special agent. His job is to study the interests and needs of today's consumers in ord...

Selling goods and services is a psychological process. However, it is the knowledge of psychology that is precisely what domestic businessmen and sales worke...