Умберто Эко (1932) wrote six novels: the planetary best seller the "Name the roses", most known "Pendulum of Foucault", "Island The day before", "Баудолино", "Mysterious flame of tsarina Лоаны" and "Prague cemetery". These books are considered entertaining, but also difficult| clear, but also complete riddles. For this reason the readers, stirred up by intellectual games under a sign romanticism, in the element of humour, gladly re-read these books, discuss, argue. Only once an author entered the circle of disputants and interpreters, writing clever, merry and very amusing explanation: "Notes on the fields of the "Name of rose". This text most looks like a blog. We will not forget although, that he is created yet to appearance all in the world of blogs, to the invention of the internet and even to distribution of the personal computers.