Make money on hype. What pirates, hackers, dealers and everyone they don't talk about in polite society can teach us
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Alexa Clay and Kira Maya Phillips explore a part of the economy that usually remains behind the scenes, the hype economy - a successful model of thinking that promotes innovation and entrepreneurship within corporate structures. The study focuses on those who break the rules to find an original solution to a business problem. These are, for example, residents of the Bombay slums or computer hackers. The authors chose five common traits that these groups share: energy, agility, provocation, determination, and mimicry (the ability to imitate, camouflage). Find out how to make money on hype by becoming a little out law.
The text of the book was translated from the original language using an artificial intelligence program. For the most part, the translation of the text is of very high quality, but in some cases, due to the imperfection of the technology, there may be incorrect phrase translations in the text, as well as single words and expressions may not be translated.
FL/703820/UA
Data sheet
- Name of the Author
- Алекса Клэй
Кира Филипс Майя - Language
- Ukrainian
- Release date
- 2018
- Translator
- Елена Деревянко