In his book, millionaire Dan S. Kennedy debunks popular myths. In his opinion, there is only one rule that needs to be properly learned. That is, rules are meant to be broken. In his inspiring and practical book, written in accessible language, he shares unconventional strategies to guarantee wealth and success. Forget everything you ever knew about positive thinking—blind, baseless optimism can negatively impact your chances of success. Self-confidence and self-promotion are the most important ingredients for success. Combine work and pleasure whenever possible. You don't need money - and Kennedy will explain why.