The inner game of copywriting
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The book is devoted to a critical analysis of the approach of the famous American coach Timothy Gallwey, set out in his book “The Inner Game of Tennis”. The analysis involved materials from the author of the “non-directive approach” to coaching Miles Downey, American psychologist and economist Daniel Kahneman, Nobel Prize laureate in economics, professor of psychology at the University of Chicago Mihaly Csikszentmihalyi, and other materials. The result is a mini-book “The Inner Game of Copywriting.” I hope you find it useful and your texts become better.
The text of the book was translated from the original language using an artificial intelligence program. For the most part, the translation of the text is of very high quality, but in some cases, due to the imperfection of the technology, there may be incorrect phrase translations in the text, as well as single words and expressions may not be translated.
FL/609262/UA
Data sheet
- Name of the Author
- Константин Штольц
- Language
- Ukrainian
- Release date
- 2019
7 books by the same author:
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The book is devoted to a critical analysis of the approach of the famous American coach Timothy Gallwey, set out in his book “The Inner Game of Tennis”. The ...