Business copywriting. How to write serious texts for serious people

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“Business Copywriting” is the fourth book by Denis Kaplunov, one of the brightest and most successful modern copywriters. From this book you will learn everything you need to attract the reader’s attention to your texts, convince him that you are right, show the benefits, remove objections and achieve the desired effect. This is a book about how to become a serious author, writing for serious people and capable of achieving serious results.
FL/586361/R
Data sheet
- Name of the Author
- Денис Каплунов Александрович
- Language
- Russian