It is important for everyone to be able to write clear and convincing texts. Whether it’s a description of your product, a memo, an explanatory note, or just a letter, or even a declaration of love... Recognized master of the written word Sasha Karepina, a consultant who has been successfully teaching her students business writing for more than ten years, shares in this book tips for creating truly convincing texts. The book will help those whose success, career or happiness sometimes depends on the text.