“Merchandising” is the second of three books that make up the “Retail Assortment Management Course”. The material is presented in accordance with the author’s definition of merchandising - this is a set of activities carried out in the store to make it convenient, pleasant and profitable for customers to make a purchase . In this vein, the authors examine in detail the three-level merchandising system: the appearance of the store, the space of the sales floor and the display of goods on the shelves. As practical material, recommendations are given for five types of goods: groceries, household appliances, clothing, household goods and books. Additional material on you can get display design using the link The book is written for merchandisers, and will also be of interest to store owners and managers and employees of any level responsible for assortment management.