If a person manages to find his true purpose, his life is filled with joy, energy and harmony, and its quality and duration increase. Having discovered a settlement of centenarians in the Japanese village of Ohimi on Okinawa, the authors went there to unravel the secrets of their health and good mood. The answer turned out to be simple: in addition to a healthy diet, an optimal daily routine, each village resident had his own ikigai. The authors of the book share with readers how to achieve it.