Each of us, at one point or another in our lives, has been subjected to aggression - from relatives, classmates, colleagues, a boss or a client. You feel pressure, humiliation, anger, realizing that your interlocutor is explicitly or implicitly manipulating you. And now you feel that you are losing ground, that you have already given in to the enemy’s demands and agreed to an unfavorable offer.

The book “Hard Negotiations” will teach you how to skillfully resist aggressive opponents in different situations. You will find tips that will allow you to become a more effective negotiator. You will learn how to quickly recognize your opponent's tactics before negotiating with them. Learn to use a large arsenal of negotiation strategies so that you are always ready to defend your position and turn the situation in your favor.