The Only Branding Book You Need to Start, Grow, and Make a Profitable Business

The Only Branding Book You Need to Start, Grow, and Make a Profitable Business

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FL/811696/R
Russian
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A strong brand, a memorable logo and correct positioning are important components of any successful business. This book briefly and clearly explains what a brand is, how to create it, achieve recognition in your product category and surpass your competitors. Examples from the practice of world-famous companies will help to avoid many pitfalls on the path from a startup to an empire, and bright original drawings will clearly convey the main ideas of the authors, authoritative branding specialists.

FL/811696/R

Data sheet

Name of the Author
Лииса Пуолакка
Мишель Маандаг
Language
Russian
Translator
Л. С. Данилова

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The Only Branding Book You Need to Start, Grow, and Make a Profitable Business

A strong brand, a memorable logo and correct positioning are important components of any successful business. This book briefly and clearly explains what a b...

Write your review

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