A service that makes a profit. A practical guide to creating an NPS profit system
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This book is a complete guide to system analysis of customer experience and loyalty. Using examples from real practice, it describes in detail how the methodology for assessing loyalty can be applied in any business. The book will be useful to marketing and development directors, marketers and anyone interested in the topic of customer focus. It is published in Russian for the first time.
FL/562482/R
Data sheet
- Name of the Author
- Лаура Брукс
Ричард Оуэн - Language
- Russian
- Translator
- Наталья Григорьевна Яцюк
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This book is a complete guide to system analysis of customer experience and loyalty. Using examples from real practice, it describes in detail how the method...