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Business is actually not very difficult. People make it difficult. To overcome complexity, simplicity is necessary, argue Jack Trout and Steve Rivkin. This B...

The author of this book is the founder of the shoe company TOMS. She is famous not only for her shoes, but also for the fact that for every pair she sells, s...

Louise Hay is one of the founders of the self-help movement and a bestselling author of popular psychology books. Over the 30 years of her ascetic activity, ...

Difficult situations arise in companies both during times of crisis and during periods of growth. Managers and employees do not always manage to find a commo...

The basic concepts that define the innovation process are outlined. Its general structure is considered, the functional features of each stage of the process...

Telegram has become the favorite messenger of millions of people: it is convenient, fast, it has everything - from regular chats to real media. What is espec...

The book by David Maister, the world's leading consultant and researcher studying the management of organizations providing professional services, is a refer...

The world's first guide to psychological syndromes. It includes articles both about well-known syndromes, such as impostor, excellent student and rescuer, an...

The manual introduces the main topics of lectures and seminars, abstracts and/or reports, round tables, includes tasks for self-testing, questions for interm...

Humanity has been tormenting itself with the question of what is the meaning of life for a very long time. Humanity has been offered a lot of answers to this...

The framing effect is a cognitive distortion in which the form in which information is presented directly affects a person’s perception of it. What would mar...

Under the cover are six types of words from Wharton Business School professor and author of the MYTH bestseller “The Psychology of Word of Mouth,” Jonah Berg...