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The book is based on the method of training sales personnel, tested by the author in more than 80 companies. What is a sale? What is the role of the seller? ...

The prerequisites and factors for the success of a manager, the psychological characteristics of his implementation of basic managerial functions and operati...

The rules of the game for marketers have changed irreversibly, once and for all. Those who don't learn this today risk becoming hopelessly obsolete tomorrow,...

The whisper calls him, and his appearance causes temptation. The concrete jungle provides opportunity, power, money and popularity, but the cost is high. On ...

Stas Zhitsky and Sergey Kuzhavsky, co-owners of Open! Design and Concepts, in a witty literary form, shares with the reader their wealth of experience in the...

“How to understand what I want and what society wants?”, “Should I live now or put it off for later?”, “Is it worth listening to the opinion of my parents?” ...

This book is a practical guide for scanners - people whose unique type of thinking does not stop at one passion, but scans the environment in search of every...

The manual briefly outlines the main topics included in the Marketing course: definition, management and forecasting of marketing, methods of market segmenta...

How often, having started one thing, have you been distracted by something more interesting or simple and, as a result, abandoned it? How many times have you...

Does your work make a meaningful contribution to the world? In the spring of 2013, David Graeber asked this question in a provocative essay entitled “On the ...

A hit book for those who are rapidly growing in DJing and want to grow even higher, faster, more powerful! “Super DJ-2” is a continuation of the first book, ...

If an old multimillionaire starts teaching you how to make money, would you listen to his advice? Don Failla is an unrivaled authority on online business tra...