PR

Korolev was once asked: “Who can guarantee that the Moon is solid?” The answer to this question could cost lives; no one wanted to take responsibility. And K...

“Image is nothing, thirst is everything!” – the slogan is really good. This slogan only works when you are relaxing imposingly in hot countries. Under what c...

How to win a war—an irreconcilable war of brands? How to make a brand invincible? How to avoid mistakes in the branding process? After all, even the most fam...

No matter how bright your advertising message is, it can get lost in the information noise - among the millions of posts and videos that appear daily. But yo...

Each of us, at least once, got into trouble that changed our lives. Difficulties, troubles and problems made the will stronger and tempered the mind. The her...

This book will help you understand the technology of influence and sales techniques in the field of written communication, because it is where a large number...

Do you urgently need to make friends with a show business star or actress? – This is for a PR person. Do you need to create an information explosion in the h...

Do you urgently need to find an important person with smart thoughts? – This is for a PR person. Do you need to create an information explosion in the media ...

A book for entertaining reading, addressed to a person who is more or less settled in life, who has not lost his taste for intellectual games and puzzles. In...

The book by Gleb Arkhangelsky, the founder of the Russian school of time management, most fully and deeply covers all aspects of modern time management metho...

The reader initially sees the hero of the epistolary cycle “Letters to a Stranger” as an unsuccessful, inept and insecure young man whose personal life is no...

Do you remember your first public performance? Frightened eyes and trembling hands, dry mouth and rapid heartbeat... Most of us still break into a cold sweat...