This book provides answers to questions from real top managers who are faced with the task of improving their company's marketing. Do you need to hire a mark...

Creative marketing is good. Ingenious marketing is great. But it’s not enough. In order for marketing to bring tangible results - that is, increase profits -...

Continuation of Igor Mann's bestseller: 57 more rules for life and business from number 1 in Russian marketing - from speed reading and co-marketing to franc...

Igor Mann is an experienced marketer, author of the bestseller “Marketing 100% Remix”, co-author of the books “Marketing Machine” and “PR 100%”, lecturer, co...

Continuation of Igor Mann’s bestseller. Like the previous ones, this issue was made up of posts on Igor’s Instagram, where he shares his experience and knowl...

The right books, from my point of view, are the books that contain answers to your questions and/or a lot of good ideas. Over the past four years, I have rea...

In this highly practical guide (previously released in a limited edition called No Budget), you'll find 50 effective marketing tools you can use when you hav...

This book reveals secrets that must be known to those who manage the “marketing machine” - the marketing department - this subtle mechanism, on the accuracy ...

There are often disputes between the marketing and sales departments, due to which the company as a whole loses profit. This book is designed to help recogni...