Геймифицируй it. How to stimulate clients to the purchase, and employees - to work
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This book is named библией of геймификации. Yet to official edition a few amateur translations were done in Russia - ideas appeared so valuable Ю-Кай Чоу. His main development is the system of октализ. In her basis 8 stimuli lie motivations by means of that it is possible to urge on a man to the necessary actions : client - to the purchase, employee - to zealous work, students - to the productive studies. Today октализ actively apply in the most different spheres - in playing industry and education, in marketing and design, in sport, management by a personnel and to the personal transformation. A book is obligatory to reading all, who uses principles of геймификации in-process and life. Officially she is translated into 15 languages, about the amount of unofficial translations remains only to guess.
The text of the book was translated from the original language using an artificial intelligence program. For the most part, the translation of the text is of very high quality, but in some cases, due to the imperfection of the technology, there may be incorrect phrase translations in the text, as well as single words and expressions may not be translated.
BK/66635502/UA
Data sheet
- Name of the Author
- Чоу Ю-Кай
- Language
- Ukrainian
- Age
- 12
- Series
- Economy of emotions. How to stimulate clients in a digital epoch
- Release date
- 2016