Confessions of an Efficiency Obsessed
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“In this book, I'm going to show you how to achieve the results you want and improve your direct marketing programs. I'm not going to bore you with theories or abstract thoughts. I will describe strategies, ideas, methods and examples that you can use immediately. I won't just teach you how to fish. I will teach you how to catch her,” this is how Alan Rosenspan, one of the world’s most famous specialists in the field of direct marketing, begins his new book. The book will be appreciated by marketers who, like the author, are confident that “any type of marketing is gradually turning into direct marketing"
The text of the book was translated from the original language using an artificial intelligence program. For the most part, the translation of the text is of very high quality, but in some cases, due to the imperfection of the technology, there may be incorrect phrase translations in the text, as well as single words and expressions may not be translated.
FL/555480/UA
Data sheet
- Name of the Author
- Алан Розенспен
- Language
- Ukrainian
- Release date
- 2005
- Translator
- Владимир Геннадьевич Поселягин