All successful performances seem to be spontaneous improvisation, although in fact they are clearly planned. It is careful preparation that helps you speak easily, while having a powerful impact on the audience. Thanks to the "Speaker's Arsenal" you will lay a solid foundation for preparing for any presentations, speeches, negotiations and reports. You'll learn how to prepare for a speech, how to start and end your speech powerfully, and how to keep your audience's attention. The authors share the secrets of coming up with non-standard moves and provide examples of their application in specific situations.