“Basics of Storytelling for Social Networks” is a methodological guide that will help you write on social networks in an attractive, convincing and unconventional way. The manual covers the key stages of story creation technology: from the idea and plot, to the elements of involvement and features. After studying the manual, you will: ✓ Understand what storytelling is, why it works and where it is used| ✓ Learn 3 and a half ways to come up with a powerful story idea| ✓ Find out the differences between 4 popular plot types| ✓ See the simple structure and necessary ingredients of the story| ✓ Get the 6 elements of engagement with explanations of how they work. “Basics of Storytelling for Social Networks” helps you manage both your personal account and various communities. Suitable for bloggers, copywriters, community administrators. Not suitable for journalists, interviewers, or adherents of information style.