A book targeted at those, who works with text : copywriters, PR - and SMM- of specialists, блогеров, even journalists. But humanity all anymore goes across from verbal communication to writing. Now that even scuttle-butts found a writing format, ability to create deserving texts all востребованнее becomes. Therefore the audience of book headily broadens: from фрилансеров of different specialization to топов of large companies. Do you work on an international brand? Or does create own business? Do you want to become popular in соцсетях? Or brightly to show the civil position? In all cases exactly this book will help to do your texts strong.