Kitten, child and naked woman. Psychology of advertising influence
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Evgeniy Zapotylok is the founder and director of the advertising agency “Formula Advertising”, speaker of the Smyslov Territory. How to understand what your client wants to see and, most importantly, how to give it to him? What are the main principles and tools of working advertising content, how to find your target audience and hit them with advertising exactly. Everything about the psychology of advertising: the main principles and tools, the influence and emotions that it evokes. For beginners and experienced professionals, students and more.
The text of the book was translated from the original language using an artificial intelligence program. For the most part, the translation of the text is of very high quality, but in some cases, due to the imperfection of the technology, there may be incorrect phrase translations in the text, as well as single words and expressions may not be translated.
FL/883077/UA
Data sheet
- Name of the Author
- Евгений Запотылок
- Language
- Ukrainian
- Release date
- 2019
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Evgeniy Zapotylok is the founder and director of the advertising agency “Formula Advertising”, speaker of the Smyslov Territory. How to understand what your ...