How to overcome NO: negotiations in difficult situations
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Do you want to learn how to avoid conflicts and achieve success in the most difficult negotiations, convince the most difficult interlocutors, turn opponents into partners, conclude profitable contracts and deals? The author of this book, one of the founders of the famous Harvard Negotiation Project, offers a revolutionary “breakthrough strategy” consisting of five stages. Five “moves,” applied consistently, will help turn even a head-on confrontation into a joint search for a solution. The strategy can be used with any opponent—a hot-tempered boss, an eccentric teenager, an ill-wisher colleague, or an obnoxious client. It can be used by diplomats, lawyers, businessmen and even spouses who want to save their family. A breakthrough strategy allows you to achieve the desired result even in the most difficult negotiations.
Data sheet
- Name of the Author
- Уильям Юри
- Language
- Russian
- Translator
- Юрий Яковлевич Гольдберг