How to achieve amazing results even in short-term communication? How to make your speech bright, pleasant, unforgettable? How to make a lasting impression on any interlocutor? How to give him true pleasure and increase his self-esteem? You will find answers to these and many other questions in the wonderful book by psychologist Viktor Sheinov. After reading it, you will be convinced that a compliment is indeed one of the most effective methods of communication - both personal and business. Replete with numerous examples and specific practical recommendations, this book will help you learn the subtle art of creating irresistible compliments, the art of proper communication and skillful influence on people.