Agile thinking enables teams large and small to adapt and develop competitive advantages in complex, fast-changing markets. It's not just about software development: Agile thinking works in a variety of fields, from education to marketing to industrial production. Scrum is a way to put Agile thinking into practice, and the book you're holding in your hands is a quick guide to how to implement it. The essence of Scrum is that in short periods of time (sprints), a team of specialists of different profiles quickly provides the end user with a working product with a certain set of functions, receives feedback and optimizes the product. Whatever your business, this book will help you work in a new way: remove internal barriers, increase the potential of your team and move it into a state of flexibility, develop and win in any environment. Changing the approach to software development is a difficult challenge for organizations. Scrum is not a ready-made recipe with detailed instructions for every possible situation. Scrum is a framework of principles, roles and rules that works well because of the people who use Scrum. The true potential of Scrum lies in the discovery, development and optimization of practices, tools and techniques for each specific situation. For whom For owners and executives of companies, middle and senior managers, project managers, Scrum Masters.