If you have a business, then there are clients with whom you have already built certain relationships. But are you using this resource to its full potential? The fact is that when a business and a client interact, energy arises, but not everyone understands exactly how it should be used.

From the new book by Evgeniy Shchepin you will learn everything about the client’s energy and how to use it to make your business is truly successful.

The author managed to collect and analyze many years of experience of a variety of Russian companies: from a small sanatorium in Sochi to the Yandex.Taxi service.

You will learn how motivate employees to work productively with the client and how to understand what the client really wants, learn to fight consumer terrorism, stop being afraid of criticism and begin to use it constructively for the benefit of the company. And finally, you will understand how to build a company with a service that people fall in love with and sincerely recommend.