The next time someone tells you that to succeed in business you can't be moral, corners have to be cut, and negotiations can't be done fairly, give them this edition. In the modern era of financial crises and ongoing business scandals, this may be the most practical and important business book you will ever read. Learn how to stay within your moral boundaries, how to protect your honor when swimming against the tide, how to create things that last when others grab short-term profits, how to take responsibility, build great teams, and share the success you've fought hard for. Author Jon Huntsman built a world-class business from scratch that earned him a spot on Forbes magazine's list of America's richest people. He built his career and destiny on honesty. Huntsman refused the corrupt demands of the Nixon administration, developed his own approach to the most important transactions and devoted his life to charity. His life proves that honesty is more than right: it is your strongest competitive advantage. In the book, he shares the lessons that life has taught him. Attached are interviews with Larry King, Neil Cavuto, Wayne Reo. Translation: A. Grebenkov