The new trend is short vertical videos. They are easy to shoot and publish. You need to open the app, turn on the camera and maybe get a million views. For those who blog for themselves and friends, this is quite enough, but a serious company or blogger should not rely only on intuition. You need to work systematically. This book is for those who have no room for error, who have no time or are not in a position to experiment, and want to immediately get into the recommendations and start winning recognition, and preferably also monetize it. Now is the time to understand how smart people work feeds, and start professionally generating creative and getting views.