Funky ideas. Creating innovations outside of your comfort zone
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This is the most provocative book about creativity and innovation you'll ever hold in your hands. A worthy continuation of the book "Funky Business"! The author argues that repeating successful business models of past years or models copied from other geographic markets is ineffective and even dangerous. The future belongs to those who are not afraid to rebel against generally accepted norms, to unconventional approaches to business and ideas that cause mixed feelings at first, and then bring significant results. It teaches you to step outside your comfort zone in order to create something truly worthwhile.
FL/835407/R
Data sheet
- Name of the Author
- Альф Рен
- Language
- Russian
- Translator
- Владимир Хозинский
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This is the most provocative book about creativity and innovation you'll ever hold in your hands. A worthy continuation of the book "Funky Business"! The aut...