"Zurk" is a popular science book by the famous American psychologist Richard O. Lewis. In this book, the author explores and explains how the human mind makes decisions under conditions of uncertainty and ambiguity. Lewis is already well-known for his previous bestseller, The Choice. In Zurk, he helps readers better understand the thought processes that underlie our decisions, and also reveals the mysterious nature of our internal decision-making mechanisms. This book is an essential reference for anyone interested in psychology and decision-making mechanisms.