Marketing 5.0. Technologies of next generation
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Philip Kotler, world renowned marketing guru, teamed up with leading digital transformation consulting experts MarkPlus, Inc. in his new book offers know-how on the use of advanced marketing techniques, as well as a comprehensive study of the challenges facing marketers today.Editorial layout preserved in PDF A4.
The text of the book was translated from the original language using an artificial intelligence program. For the most part, the translation of the text is of very high quality, but in some cases, due to the imperfection of the technology, there may be incorrect phrase translations in the text, as well as single words and expressions may not be translated.
BK/67141751/UA
Data sheet
- Name of the Author
- Котлер Филип, Картаджайя Хермаван, Сетиаван Айвен
- Language
- Ukrainian
- Age
- 12
- Series
- Атланты маркетинга
- Release date
- 2021
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Филип Котлер, known worldwide гуру of marketing, jointly with the experts of the leading consulting on digital- transformation of MarkPlus, Inc. in the new book пре...