Create the personal brand: how to find possibilities, develop and distinguished
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Jurgen Саленбахер presents authorial methodology on бренд-позиционированию and development of the креативного thinking. He answers a main question - how to develop farther in the conditions of changing economy. He examines reasons causing a modern economic crisis, describes the mechanisms of the креативного thinking, analyses works of leading theorists of business-culture and offers to the readers nine practical complex exercises that will help to line up the personal brand.This book is a priceless resource of professional height. She needs to be read to all, who is important to develop, be competitive and able to position itself in new economic terms.In Russian language published first.
The text of the book was translated from the original language using an artificial intelligence program. For the most part, the translation of the text is of very high quality, but in some cases, due to the imperfection of the technology, there may be incorrect phrase translations in the text, as well as single words and expressions may not be translated.
BK/29261427/UA
Data sheet
- Name of the Author
- Саленбахер Jurgen
- Language
- Ukrainian
- Age
- 12
- Release date
- 2013