How to create strategy of work with doctors. Practical advices
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This book based on more than twenty-year experience of author in the top-management of pharmaceutical companies contains the authorial methodologies and approaches, called to help to create strategy of work with doctors. A book will tell about that, how to estimate potential of territory, how to conduct categorizing of doctors and KOL, define efficiency of group measures. She will teach to create individual strategy of work with a doctor to estimate realistic KPIs for a representative. The Sequencing book is described in detail.
The text of the book was translated from the original language using an artificial intelligence program. For the most part, the translation of the text is of very high quality, but in some cases, due to the imperfection of the technology, there may be incorrect phrase translations in the text, as well as single words and expressions may not be translated.
BK/63374827/UA
Data sheet
- Name of the Author
- Фельдман Paul
- Language
- Ukrainian
- Age
- 12