10 principles of strategic event management. How to create events that come back
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This is the first and only publication in Russian that describes a strategic approach to organizing business events, with examples, cases and practical solutions.
The book is intended both for experienced professionals in the event industry who want to increase the effectiveness of their events and their attendance in the long term, and for beginners who seek to use modern approaches to organizing business events and improve their skills.
The text of the book was translated from the original language using an artificial intelligence program. For the most part, the translation of the text is of very high quality, but in some cases, due to the imperfection of the technology, there may be incorrect phrase translations in the text, as well as single words and expressions may not be translated.
BK/57438054/UA
Data sheet
- Name of the Author
- Матей Виктория
- Language
- Ukrainian
- Age
- 12
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