Sales management is critical to business as it directly impacts the company's revenue and success. Effective sales management allows you to increase sales volume and expand the sales market. The ROP, the head of the sales department, is responsible for sales management. A ROP mastering sales management technology is the key to a successful business. The author of the book shares proven corporate sales management techniques that maximize the impact of your sales team. Based on the author's in-depth analysis and practical experience, the book covers the most important aspects of the work of the ROP. Readers will learn what a sales funnel is and how to manage it. The book is a concise, easy-to-understand guide for sales managers seeking to maximize their performance and reach new heights in their business.