Managers rarely distinguish between daily urgent work (“whirlwind of urgent matters”) and strategic goals, since both are vital for the normal functioning of the company. However, these concepts are fundamentally different and, more importantly, compete for time, resources, energy and attention. If the manager and his team work only in emergency mode, progress will not be achieved - all efforts will be spent on staying afloat. The authors offer a proven set of practices that have been tested by hundreds of organizations and thousands of teams. The essence of the “four disciplines of execution” is quite simple, but they will radically change the way you approach achieving your goals and will allow you to put into practice proven techniques that have proven their effectiveness time after time.