This book contains tables, graphs and illustrations in the form of a PDF file, which you can download from the audiobook page on the website after purchasing it.

Being an “AMAZONIAN” means being able to find the best, introduce innovations and achieve results no matter what. You can be an "AMAZON" in any company, big or small. The key is to learn the tools you need to exceed customer expectations every day.

Using iconic products like the Kindle or Prime, Colin and Bill explain how the 14 principles from the company's manifesto keep it the biggest and most successful e-commerce platform in the world. This book is not about the history of the company, but about the universal algorithms for recruiting, decision-making and establishing business processes, tested in the toughest conditions.

Colin Bryar and Bill Carr are former vice presidents of Amazon. Veterans of the company who have worked in constant contact with Jeff Bezos for more than ten years each. Together they brought to life global projects that determined the course of development not only for Amazon, but for the entire industry as a whole.

For Apple devices, a computer with iTunes installed is required to play the file correctly.