The monograph of Doctor of Economic Sciences, Professor, Academician of the Academy of Quality Problems is devoted to one of the most pressing and complex problems of modern production and economics. The importance of product quality has especially increased recently due to the financial and economic crisis and increased competition in the markets. A distinctive feature of the book is that the author examines the problems of quality management in development over time, i.e. in dynamics. The author examines in detail the role and capabilities of moral and ethical factors in quality activities. The book is written in a form that is easy to understand for readers of various levels : businessmen, aspiring entrepreneurs, quality engineers (managers), graduate students. The book may also be useful for students of higher educational institutions.