Managers are required by duty to be united in two persons. One role is designed to motivate, inspire and encourage its employees, the other is to control their work, monitor compliance with rules and regulations and keep subordinates under a tight rein in order to achieve their goals. To accomplish all this without disbanding or scaring away the team is not an easy task. But working with personnel is far from the only function of management... The book by business coach, psychologist and manager Konstantin Mukhortin, in which the author’s rich practical experience is collected and structured, will undoubtedly help busy modern managers to make friends within themselves with “kind” and “strict” managers and will teach them to skillfully and timely use both the “stick” and the “carrot” when managing the team entrusted to them.