“The essence of creative confidence is to be convinced of your ability to change the world around you; to be convinced that you can achieve whatever you strive for. Creative confidence is like a muscle: it can be pumped and developed. We believe that this confidence, that is, the belief in the ability to create, lies at the very heart of innovation. Even if you already consider yourself a creative person, we believe that reading this book will help you fully realize your own creative potential and achieve much."< /p>