The internal life of modern companies is a history of many stereotypical situations. A story that teaches us something that never teaches us anything. "The Habits of Monkeys" in a short and extremely entertaining form will open the reader's eyes to the most obvious and familiar things that many people feel, but cannot realize, much less skillfully apply. The positive impact of the book as a “universal tablet”, which allows not only to restore the acid-base balance in the team, but also to achieve amazing results in work, has been proven more than once with specific results and convincing figures. In this sense, these few pages are “worth a thousand volumes,” and even more so, many fashionable diplomas and titles. The ability to critically look at what is happening from the outside, natural observation and the desire to draw conclusions, a healthy sense of humor and courage - this is what unites the creators of the book with its readers and, thus, explains its popularity and citation among representatives of different business cultures.